RecycleCT Foundation Inc.’s public recycling outreach campaign throughout Connecticut shows how working together can improve recycling rates.
When Sherill Baldwin traveled to Nova Scotia, one of the three Maritime Provinces of Canada, she saw similar signage for recycling throughout the area. Baldwin, an environmental analyst in the sustainable materials management unit at the Connecticut Department of Energy and Environmental Protection (CT DEEP), says as she toured the province, regardless of where she went, she noticed universal messaging with color-coded signage for recycling being used across the province.
Baldwin brought this idea back to Connecticut. She serves as staff support for the RecycleCT Foundation Inc., a Hartford, Connecticut-based state-chartered fund that helps to raise public awareness and participation in recycling. The fund combines public and private resources to support the state’s recycling goals and material management strategies.